Citroën India Commemorates Three Years with Customer Promotions & Exclusive Blu Edition

Citroën, the prominent French automaker, is commemorating three prosperous years in India marked by the introduction of four models, an innovative sales approach, and a highly localized production setup. Notably, among these releases, the all-electric e-C3 stands out for its contribution to the brand’s early embrace of sustainable mobility solutions.

Highlights:

  • On its anniversary, Citroën will be introducing a special ‘Blu’ edition for C3 and eC3 variants
  • Citroën is offering its C3 and C3 Aircross at special, anniversary prices of INR 5.99 lacs and INR 8.99 lacs respectively
  • Existing Citroen customers will be entitled to get a free car spa during this period.
  • Citroën has also introduced an exciting referral program, under which the existing Citroen customers will receive INR 10,000 vouchers for every successful reference.
  • Since its entry in India, Citroën has introduced four car models in the market: including the all-electric e-C3.

To mark this milestone, Citroën is extending a special anniversary offer on selected models. Throughout the celebratory period, the C3 will be available starting at INR 5.99 lakhs, with the C3 AC priced at just INR 8.99 lakhs. This exclusive pricing is applicable to chosen models during April.

As a gesture of gratitude to its loyal patrons, Citroën is providing a complimentary car spa service throughout the month, allowing existing customers to ensure their vehicles are in optimal condition for the festivities. Additionally, the brand has introduced a referral program, enabling existing customers to receive an INR 10,000 voucher for each successful referral.

Shishir Mishra, Brand Director of Citroën India, expressed his excitement about reaching this significant milestone, emphasizing the brand’s dedication to delivering exceptional driving experiences and customer satisfaction. He extended gratitude to every Citroën customer in India for their trust and participation in the brand’s journey. Looking ahead, Citroën aims to expand its network in India, aiming to establish 200 sales and service touchpoints by the end of 2024 under its Network Expansion Program (NEP).

To further enhance the celebration, Citroën is launching a limited ‘Blu’ edition for the C3 and eC3 models across Feel & Shine variants. This edition features a new exterior color – Cosmo Blue, accompanied by bodyline and roof graphics. Inside, the ‘Blu’ edition offers an air purifier, illuminated cup holders, sill plates, as well as customized seat covers, neck rests, and seat-belt cushions, enriching the overall driving experience.

Also Read: Citroen C3 Compact SUV to launch in 2022

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