Toyota Kirloskar Motor (TKM) brought a splash of colour and creativity to Anime India 2025 – Ignite, Mumbai’s largest anime convention, with a unique showcase that blended automotive innovation with pop culture.

The spotlight was on three popular models — Urban Cruiser Hyryder, Urban Cruiser Taisor, and Glanza — each transformed with exclusive anime-inspired sticker designs. The vibrant graphics turned the cars into mobile canvases, capturing the youthful, expressive spirit of anime fandom.

Unveiled at the brand’s immersive booth, the custom-styled cars quickly became selfie hotspots and drew crowds throughout the convention. With their bold visuals and striking individuality, they resonated with today’s generation of enthusiasts who see cars as an extension of personal identity.

By merging the excitement of anime culture with automotive design, Toyota reinforced its youth-focused brand image while highlighting the versatility of its popular models. The showcase not only celebrated creativity but also connected the brand with a new wave of audiences in a space where pop culture meets mobility.

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