Royal Enfield has launched an all-new 350cc motorcycle, which is the Meteor. Named on the Classic bike of the 1950’s, the Meteor was a disruptive motorcycle back then. Royal Enfield aims to do the same with the Meteor as it improves on its space and dominance in the 350cc segment.
Siddhartha Lal, Managing Director of Eicher Motors Ltd. said, “The Meteor 350 is a supremely refined, easy and accessible cruiser. It is a charming combination of classic cruiser styling with modern capability. We wanted to build a motorcycle that could ensure a great cruising experience for new, as well as experienced riders. The Meteor 350 is just perfect for that. It is easy, very comfortable with excellent ergonomics, and absolutely enjoyable for long distance riding and highway cruising, while being great within the city as well. The motorcycle’s poise, its agile handling and up-rated braking, result in an unmatched ride experience. The Meteor also comes with Royal Enfield Tripper, a convenient turn-by-turn navigation pod that connects to the Royal Enfield App. We have invested a lot of time and effort in making the navigation simple and sharply intuitive with native Google Maps integration. In a clear manner it gives the rider all the information needed to make the right decision on the road. It is un-intrusive and does not clutter the rider with too many distractions. It is by far the best two-wheeler navigation support. All-in-all, the Meteor 350 is a well-rounded, super refined motorcycle and we are confident that it will bring the golden age of cruising on Indian roads”.
Vinod K. Dasari, CEO of Royal Enfield, said: “With the Meteor 350, we wanted to build not just a fabulous motorcycle, but also create a whole new way for people to engage with the brand and transform their purchase and ownership experience. While motorcycle personalization has grown enormously over the last decade, the options available to create a personalized purchase experience are practically nonexistent. We’ve changed that. Our production team has worked diligently on developing new manufacturing systems at our world-class Vallam Vadagal plant, and has come up trumps with an intuitive, frictionless ordering system. We are very proud to be the first Indian motorcycle manufacturer to offer our customers such a wide choice of personalization options when they order their new motorcycles”.
Making its debut on the Meteor 350 is the new TBT (Turn-By-Turn) navigation pod, known as the Royal Enfield Tripper, a highly focused navigation display device for real time directions, built with Google Maps Platform.
The Royal Enfield Meteor 350 will be available in 3 editions, − the Fireball, the Stellar and the Supernova. The Meteor 350 Fireball, available in vibrant red or yellow single colour fuel tanks and matching wheel rim lining, features blacked-out cycle parts and engine, which is finished with machined fins. The Stellar, with contemporary red, blue or matt black tanks and matching body components, comes with chrome handlebars and exhaust plus a comfy backrest for the pillion. The top-of-the-line Supernova, finished in dual-tone blue or brown with matching body parts, is detailed with machined wheels, a choice of premium seats and a windscreen.
The Meteor 350 will be available at a starting price (ex-showroom) of Rs. 1,75,817 for the Fireball, Rs. 1,81,326 for the Stellar, and at Rs. 1,90,536 for the Supernova editions.