Tata Motors Passenger Vehicles (TMPV) has announced a landmark achievement as the Tata Nexon becomes India’s No.1 selling car for September 2025. Reinforcing its leadership in the SUV segment, Tata Motors also introduced Advanced Driver Assistance Systems (ADAS) across the Nexon lineup and unveiled the striking new Red #DARK Edition, available in petrol, diesel, and CNG powertrains starting at ₹12.44 lakh.
A pioneer in safety, the Nexon was India’s first car to receive a 5-star GNCAP rating and remains the only SUV with dual 5-star ratings from both GNCAP and BNCAP. The new ADAS suite adds to this legacy with features such as Autonomous Emergency Braking (AEB), Forward Collision Warning, Lane Keep Assist, Traffic Sign Recognition, and more — offering advanced active safety for Indian roads.
Celebrating this milestone, Vivek Srivatsa, Chief Commercial Officer, Tata Passenger Electric Mobility Ltd., said,
“Since its debut in 2017, the Nexon has redefined the compact SUV segment with its design, performance, and focus on safety. Becoming India’s No.1 selling car this September is a proud moment that reflects customer trust and love. With the new ADAS-equipped variants and the Red #DARK Edition, we continue to raise the bar for innovation, safety, and style in the segment.”
Red #DARK Edition — Style Meets Performance
The new Red #DARK Edition enhances the Nexon’s bold persona with Atlas Black paint, red accents, and a #DARK mascot in red lettering. The Granite Black cabin features red leatherette ventilated seats with diamond quilting, red stitching, and exclusive red accents on the dashboard and center console.
Expanding Nexon Lineup
The Nexon Red #DARK and ADAS variants are available across multiple configurations:
| Variant | Powertrain | Price (₹ Lakhs, ex-showroom) |
|---|---|---|
| Fearless + PS DCA ADAS | Petrol DCA | 13.53 |
| Red #DARK Petrol MT | Petrol | 12.44 |
| Red #DARK Petrol DCA (ADAS) | Petrol DCA | 13.81 |
| Red #DARK CNG MT | CNG | 13.36 |
| Red #DARK Diesel MT | Diesel | 13.52 |
| Red #DARK Diesel AMT | Diesel | 14.15 |
With the inclusion of ADAS, the Nexon strengthens its position as one of the safest and most feature-rich compact SUVs in India — combining intelligent safety, refined styling, and multiple fuel choices to meet every driving need.
Also Reach All-New Tata Altroz Achieves 5-Star Bharat NCAP Rating, Including CNG
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