Hero MotoCorp, the world’s largest manufacturer of motorcycles and scooters, has officially announced its entry into France through a strategic partnership with GD France, marking the brand’s 52nd international market. The launch event, held at the renowned UTAC Mortefontaine proving ground near Paris, introduced Hero’s Euro 5+ compliant range, headlined by the Hunk 440—a motorcycle designed to deliver a perfect balance of performance, style, and everyday usability.

The French debut marks a significant milestone in Hero MotoCorp’s European expansion journey, following its growing presence in Italy, Spain, and the UK. With more than 125 million riders globally, Hero aims to establish a strong footprint in France through a customer-first approach and a premium yet accessible product lineup.

Building Momentum in Europe

Speaking at the launch, Mr. Sanjay Bhan, Executive Vice President, Hero MotoCorp, said:

“Our entry into the French market marks another important milestone in our global expansion journey. The partnership with GD France strengthens our European footprint, and the launch of the Hunk 440 reflects our deep understanding of the French riders’ demand for reliability, quality, and performance. The Hunk 440 combines superior engineering, refined design, and long-lasting performance—offering both first-time buyers and seasoned riders a sense of limitless freedom.”

Hero MotoCorp’s entry strategy in France will see the company initially launch with 30+ official sales and service outlets across key cities, expanding to 50+ by 2026, and achieving full network coverage by 2028. GD France will oversee sales, service, and distribution, ensuring customers experience seamless ownership and robust after-sales support.

The Brand Philosophy: “You Are Limitless”

Hero MotoCorp’s global brand philosophy, “You Are Limitless,” embodies the freedom and courage to explore without boundaries—a spirit reflected in both the brand and its riders. This philosophy has been at the core of Hero’s success in global motorsports, where the company’s rally team made history by becoming the youngest manufacturer to secure a Dakar podium finish in just seven years.

The Hunk 440 – Limitless Freedom on Two Wheels

At the center of this debut stands the Hunk 440, designed for the A2 license category and built to offer a powerful, refined, and confident ride.

Key Highlights:

  • Euro 5+ and EU-compliant 440cc engine, producing 27 bhp at 6,000 rpm and 36 Nm of torque at 4,000 rpm

  • High-tensile steel trellis frame for superior handling and stability

  • Dual-channel ABS with 320 mm front and 240 mm rear discs

  • KYB USD Cartridge Forks for enhanced ride comfort

  • All-LED lighting, full-digital connected TFT display, and turn-by-turn navigation

  • 150/60 ZR17 radial tires for bold road presence

  • Available in Twilight Blue and Phantom Black

  • Starting price: €3,599 (including VAT)

Customer Assurance and Growth Commitment

Reinforcing its dedication to customer trust, Hero MotoCorp offers a 3-year standard warranty, extended by 2 additional years as part of a special launch offer—providing up to 5 years of warranty (T&Cs apply).

Voices from the Partnership

Mr. Ghislain Guiot, CEO of GD France, shared:

“We are proud to partner with Hero MotoCorp for their entry into the French market. Both companies share a commitment to customer satisfaction and seamless ownership. Starting with the Hunk 440, we aim to offer French riders a unique combination of technology, value, and reliability.”

With this launch, Hero MotoCorp reinforces its vision of limitless freedom, offering French motorcyclists a new benchmark in performance, design, and reliability — all crafted with Hero’s signature engineering excellence.

Also Read: Hero MotoCorp Makes UK Debut with Hunk 440 Launch

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